The article ”Collaborative Technology in Online Value Co-Creation: The Emergent Practice of Electronic Mass Customization” by Palmu et al. (2011) has been accepted for presentation at the 2011 MCPC. Given that the conference is of significant relevance bringing together hundreds of the world’s most remarkable people in the field and considering the large amount of tracks and the consequent overwhelming response rate on the call for presentations, the acceptance of the submission is a noteworthy, momentous accomplishment for the E-sales project.
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Conference name: World Conference on Mass Customization, Personalization, and Co-Creation: Bridging Mass Customization & Open Innovation
Part: Research & Innovation Conference
Track: 3.2 Configuration Systems & Toolkits for Co-Design
Presentation time: November 18-19
Place: San Francisco Airport Marriott Waterfront
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For more information, please visit: MCPC 2011
To download conference flyer, click here.